Styling is a crucial aspect of marketing a homeware product and a key element of a photography shoot. It involves creating visually appealing images that showcase the features and benefits of a particular product in a way that resonates with the brand’s target audience. Whether it’s furniture, bedding, kitchenware, or any other type of homeware product, the right styling can make all the difference in attracting and engaging potential customers. Here are some tips for styling homeware for a photography shoot.

We are of course also here to help!

Establish a mood: Decide on the mood or vibe you want to convey through the image. Is it cosy, modern, or luxurious?

Choose the right props: Select props that complement the product and the mood you want to create. For instance, if you’re shooting a dining table, add plates, cutlery, and glassware to complete the look.

Play with colour: Use colours that match the product and create a cohesive colour palette. We can also experiment with contrasting colours to make the product pop.

It is a lot about the lighting: Natural light, hard shadows or the appropriate studio lighting will help in creating the perfect image.

Pay attention to details: Details matter when it comes to homeware photography. We make sure everything is perfectly arranged, and there are no distracting elements in the shot.

Franck Jehanne
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