The team at Kalory Photo & Video loves walking the London streets in search for the best and most inspiring window displays and visual merchandising. Our last night escapade happened on June 22nd. The July sales season is never the best period for great windows, but some brand visual merchandisers always managed to make the magic happen.
Here are 46 pictures of the best displays we saw on Bond street, Regent street, Oxford street and Piccadilly and photographed for inspiration.
The VM teams had plenty of choice this spring and some communication team decided to celebrate the Queen’s 90th birthday, some marketers prefered looking at what Nature can offer while other brands played with recent film and cinema releases such as The Jungle Book or Alice in Wonderland.
A little disclaimer as usual when we post such photos, as they are not shot with our best shooting technique. They were shot reportage style. The Kalory Photo & Video team has also developed very specific techniques to control reflections when shooting architectural photography projects. We use it for client’s photo shoots and you can discover some examples online : Retail Exterior Store Photography and Retail Interior Store Photography.
The images are copyrighted, so please contact us if you are interested in using them. Feel free to share the link to this blog post on social media to diffuse these inspirational and creative visual merchandising designs and don’t forget to follow us on twitter, facebook, instagram, linkedin or google plus to get more updates in the future.
As usual the visual impact of the Fortnum and Mason windows is always exceptional. Their visual merchandising team is extremely creative and always offers an invitation to dream.
Brands featured are as follows: Fortnum & Mason, Michael Kors, Fendi, Ralph Lauren, Dior, Tiffany & Co, Chanel, Hermes, Clarks, Patek Philippe, Church’s London, Longchamp, Creed at John Lewis, Nike, Bottletop, Coach, Dolce & Gabbana and Prada.
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